DIGITAL COACHING AND DESIGN FOR MINDFUL BUSINESSES
DIGITAL COACHING AND DESIGN FOR MINDFUL BUSINESSESS
Brand identity design
Positive Doing
Berlin-based 'Positive Doing' thoughtfully conceived a tool to help people with their microdosing experience.
More than a guide, this generous travel companion is filled with games, tips, diary pages and data collecting tables.

Author Tracy Rolling cared about the guide being not only handy, but also fun, beautiful and inspiring.

In the strategy workshop, 'Positive Doing's beliefs, purpose, vision, values, and personality were clarified in order to mindfully inform the design.
We also refined who the target users are and how the guide should 'visually feel' in order to be attractive to them and stand out on Amazon's shelves.


Now available on Amazon
"You rock!" Tracy Rolling, Berlin